We work with each of our partner hotel to understand their opportunities and challenges to develop individual strategies and campaign that includes marketing & promotions, advocacy programs & creative training events and a well crafted PR & media plan.

Outreach & distribution campaign: RARE audits, endorses, advocates and creates awareness and brand merit by taking the story of the hotel and the owners to a diverse market segment

Marketing & promotions : We have a dedicated team for the ongoing marketing and promotion plan that includes - one-on-one meetings and training sessions, dedicated marketing blitz, regular communication, mailers & newsletters to our target audience.

Advocacy Programs & Training events : Known as ideators in the industry, our senior core team run the advocacy program targeting the decision makers in companies and also lead the 'Discover RARE' events that are crafted around training, networking and coffee-morning sessions to target on-ground agents, travel consultants, direct domestic & expat travellers and the Indian media

Travel PR : Over the last ten years RARE has developed a strong relationship with travel and trade publications and guide, over the years our dedicated PR team has managed to build its network with lifestyle and special interest publications as well